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tradertoo

05/16/13 1:31 PM

#93888 RE: Y U Axing Me #93887

That's a good point and may be one of the many reasons why BRAV hasn't franchised.
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Nethescurial

05/16/13 1:38 PM

#93890 RE: Y U Axing Me #93887

Again, from the Annual Report:

"Growth of the Company’s online business is expected to continue through 2013. BRAVADA International is developing and has implemented a number of new initiatives which include website redesigns, greatly increasing its social media footprint, advertising, product innovation and more."

And as far as franchises are concerned, wouldn't BRAV still be collecting franchise fees regardless of whether or not the franchise store is making a profit?

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Moneyforfree

05/16/13 1:44 PM

#93892 RE: Y U Axing Me #93887

I have observed from my own stores that internet presence is awsome and sales do materialize from that exposure, but there are many that like going into a brick and mortar store and feel the product before they buy. Having a franschise system also show streighth and brand reconigition that websites don't do as well