I just don't personally think this will do much for the PPS. I do think it's a good move for Fuse in the big scheme of things but I just don't see it moving the needle at the moment.
There are much bigger fish to fry and if they come to fruition then I believe we will see growth in the PPS. Positive sales revenue and sell through with growing distribution = growing PPS.
I think marketing nationally is the real key here but again, there needs to be product available and distribution channels ready to ship. I just don't think one jockey at the Derby compares to a 30 second national TV commercial with Tiger or one of the other BIG names. IMHO
All we need is another athlete. Dont we have others that are on TV. This company is starting to become to predictable. I love the product as I have tried them all but maybe FUSE is to far underwater to make any noise.
It's TV on for hours [DERBY] , then you have the jockey interviews and cameras in the paddock, then the parade that is shown coming onto the track...and if it ever won...bonus...anyway..then upcoming 2 races that take you into June....then the US OPEN...for GOLF....Hey we need a tennis star on-board!!!for US OPEN in August I'm sure that is coming as well.. Well I'm not actually sure :) but that's how it seems.. cover the upcoming events, then roll out nationally. I will be buying some more stock and product...and yes using the online discount for products for sure!
Because it starting to look like we'll be diluted into the low single digits. No revenues means more dilution. These "powered by fuse" endorsement prs are meaningless.