GREAT NEWS. Knowing that PNTV has this level of reach combined with the new web site social media dynamics imho is huge. I have stated my opinion is the formula for success is PNTV programming attracts viewers who can be converted to members =$$$$. This is fairly concrete statistical data on PNTV tv media reach, even with no major marketing or initiatives. Remember PNTV crossed a major threshold just a few months ago, where better encoding technology and lower bandwidth costs made broadband video views profitable. Now with Dynamic ad insertion coming in 2011, TV video views also become profitable. But more importantly both are marketing for PNTV's own proprietary platform. Once the new web platform launches, my guess is we will see new programming, new celebrity ambassadors, specific programs to incentivize membership will also roll out. Reading past press it is all in place. Building to just 1.0 million members over the next year or two with revenue of $1.00 to $5.00 a member per month is huge. Then PNTV can use the same model to launch an additional niche branded destination channel. There already created infrastructure is in essence an incubator for new branded networks. Fabulous!!!
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