Check out the websites for IDO Listed Distributors. I checked Poland and Slovakia. No mention of Magshoe by name or any of their offerings. They offer Systems built from pieces. My guess is Magshoe is just a piece of their offering.
To us investors it is the end all. To the customer it is piece in a system. The dude who said distributors hide brands is on the mark. Distributors protect their market from the direct sales of products they may carry on a non-exclusive basis.
My guess is these guys in Serbia are associated with an approved distributor.