Look at how Rufus operates - he is the FIRST guy to trash someone whenever they say something bad about him or his company. The message boards are full of him bashing anyone who says the slightest word against him. He is the quintessential attack dog.
YET RUFUS DID NOT ATTACK CANADY WHEN THE C&D CAME OUT. AND HE NEVER SAID IT WAS A FAKE.
Beginning to see the picture?
Either the C&D was real, or Rufus changed his entire personality overnight.
Good stocks are obvious. Extensive DD is how you convince yourself to buy a bad one.