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DewDiligence

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DewDiligence

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Re: DewDiligence post# 12572

Wednesday, 04/05/2017 3:43:51 PM

Wednesday, April 05, 2017 3:43:51 PM

Post# of 29293
PG/Gillette’s market share is eroding due to cheaper competition:

https://www.wsj.com/articles/gillette-bleeding-market-share-cuts-prices-of-razors-1491303601

The Procter & Gamble Co. unit hopes to stop defections of its U.S. customers to online startups like Dollar Shave Club and Harry’s [both now owned by UL] that sell lower-priced razors and blades.

Gillette’s plan to cut prices by as much as 20% jolted Wall Street. “An act of desperation on Gillette?” asked Barclays analyst Lauren Lieberman, in a research note soon after the announcement in February by P&G.

New data show Gillette has lost U.S. market share for six straight years. Its share of the men’s-razors business fell to 54% in 2016, down from 59% in 2015 and more than 70% in 2010…

PG’s paying $57B for Gillette in 2005 is looking like a mistake.

p.s. See tip in the next post.

“The efficient-market hypothesis may be
the foremost piece of B.S. ever promulgated
in any area of human knowledge!”

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