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arbpro

07/11/05 2:58 PM

#3829 RE: ambulance_blues #3827

You only see what you want to see

AB you seem to be saying that the PR I posted was just a slip of the tongue, an unintentional and inadvertent mistake. Well the same unintentional and inadvertent mistake has been repeated at LEAST 3 times:
SCOTTSDALE, Ariz., May 25 /PRNewswire-FirstCall/ -- NowAuto (OTC:NWAU) today announced what is considered the most significant development in the company's history. Wholly owned subsidiary Navicom has been working for the past 5 months on the development and manufacturing of its own Telemetric and Telemetry product and state-of-the-art backend service.

According to the company (their words, not mine) the "most significant development in the company's history" is the "development and manufacturing" of gps. OK, but the problem is that Navicom is NOT a developer nor a manufacturer of gps. It seems the most significant development in the history of the company is really just buying a product, on a non-exclusive basis, and putting Navicom's brand on it. Can you honestly say that putting your brand on something is "development and manufacturing?" How do you develop proprietary technology without employing an engineer? How do you manufacture a product without a patent?

Another example:

"This type of exposure combined with our strategic focus and vertical integration, we expect to have monthly sales far exceeding 1,000 units per month by start of Q4." said Keith Tench, President of Navicom.

Do you know what "vertical integration" means? It is a term of art, in the field of technology, where a company proudly asserts that it independently controls a manufacturing process, from raw product to finished good. Now what control does Navicom have with its gps product. Does it perform research and development, does it design products, does it own intellectual property rights? Of course not. Once again, all it does is slap its name on a finished product. Vertical integration? Are you serious?

Another example from the Cos. MOST RECENT pr:

Navicom GPS is a wholly owned subsidiary which is in development and manufacturing of its own Telemetric and Telemetry product and state-of-the-art backend service

Again the Company falsely claims to be a manufacturer. How many times until you call a LIAR a LIAR!!!!!!!!!!!!!!!
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twoggle

07/12/05 12:18 AM

#3857 RE: ambulance_blues #3827

Not only was it clear enough in the body
of the press release, but it's often not
a good thing to open up a manufacturing
facility to build your own products --
unless you enjoy delays and stock
dilution. I hear that Now Auto doesn't
manufacture the cars they sell either.

I think they took the best approach.
That is starting by distributing products
made by others. That way they start
building up clients and sales quickly
without have to go into debt or dilute
the heck out of the stock to hire
engineers and open a manufacturing facility.
Of course, with hiring engineering and
manufacturing your own product often
comes with long delays. I'm sure most
who have invested in small companies
have at one time or another invested
in a small company that had endless
delays or dilution or debt that came
along with designing or manufacturing
products.

Then, instead of hiring a huge sales
force, they appear to be focusing on
using distributors with knowledge or
connections in certain markets. I
think this is a more effective way
to build market share and get your
name out quickly without the overhead
of a salesforce.

Now, they are creating strategic
partnerships that will give them much
more flexibility as to the GPS products
and software they sell.

Of course, their car businesses are
doing well and hopefully that will
continue so we have two possible ways
to create a $100 million company as
Miller has stated is his goal.

I am very happy with their business plan
so far. Can't be 100% sure it will work
out perfectly, but that's the nature
of all stocks.

BTW, I am very surprised we haven't had
a significant pull-back yet. Maybe that's
yet to come later this week.

T