It's got nothing to do with the Facebook pr. Or the fact that BuzzBahn is the new IR.
Put "INOL" into the search box and select ALL POSTS from the drop down menu.
There's page after page of chatter on the non-specific boards going back days, weeks and months.
INOL has been run before, it's being run now and it'll most likely run again in the future.
Eventually it'll reach the finish line and like all spent runners, will collapse.
Problem is, no one knows where the finish line is. ( :
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