Not sure how much more incorrect a post can be. Whether it was an attempt at misleading people, or just frustration, it was irresponsible.
I'm not going to even comment on your suggestions of the use of the 400M shares, but I will point this out. This is a national television campaign. Not the one-time airing of a commercial.
Guard Dog also recorded their first national television campaign, scheduled to begin airing January 8, 2011 on Fox Business Network in 53 strategic markets and followed by additional exposure on MSNBC. The campaign will feature Kendra Todd, Guard Dog’s national spokesperson, providing consumers with important tips on identity theft and how Guard Dog ID products can provide needed protection.