Pete the chains get moved with discovery in the pipeline of clinical trial. Today there are cures that are proven safe and effective with placenta + umbilical and it is called pharma's expansion drug. You must have a IND and BLA from the FDA for the Celgene mixture.
BCBS now covers the mixture (placenta + cord blood). It says so in the policy. No more speculation it is in print and they cover. That's all I am saying. The policies are remarkable in what they offer today vs what was offered a couple of months ago. They pay.
Also keep in mind pharma is in because it and gov't operate the donor banks. The Q becomes how much of CBAI.OB operations are now donor specific. Placenta, Adipose, Peripheral etc. may all be donor related.