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Maddog

06/02/10 12:37 PM

#4852 RE: DrR #4851

Those are good questions

I certainly am not authorized to speak for the company but I will give you my thoughts on it. IMO it is all about time. There is limited time in each day and every action requires time (only some actions require money). If they spend time updating the website, running PR, posting messages and responding to the certain endless barage of follow-up investor questions the they would have to take valuable time away from potential revenue-generating operations to communicate with us. I know you and I want to know information but you have to look at it from their perspective. Keeping us informed does NOTHING for the company's top or bottom line, thus, strategic communication with the shareholders is a lower priority than operational activity.

That said, here is where my confusion comes in. A couple months ago I partnered with a couple guys and we came up with a redesigned company logo, an incredible remake of the website and I presented the leadership with a strategic communication and branding strategy that would have greatly elevated the professionalism and productivity of our virtual presence, communication and global reach. I even volunteered to run an interactive public relations forum on behalf of management that we would build in to our new webdesign. Total cost to the company, including professionally designed website, all-inclusive rebranding package, graphical redesign, business coaching, website hosting and my time running PR - zero. That's right, this value added proposition was not an effort to earn money, it was an attempt to use my education and knowledge to fill the company's gaps so they can focus of revenue generation while I focused on increasing our professional image, brand value, name recognition and communication efficiencies, both the shareholders and customers. The sole purpose was to increase shareholder value and raise the shareprice...not artificially raise it but build real value on a solid foundation.

I received a couple polite one or two line email replies from the company on my proposals and that was it. I tried repeatedly to get the "go ahead authority" but it never came so I moved on. Talk about missed opportunity...

Anyone else have a business project that they can use some help with? Email me.