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J-Rhino

05/10/10 9:30 AM

#128935 RE: J-Rhino #128933

Case closed! DRTV's are effective and used by the largest companies in the world. It was a wise decision for Eric to choose this medium to introduce the US consumer to his product.
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Dennisb68

05/10/10 12:55 PM

#128950 RE: J-Rhino #128933

MOST of the companies that use this type of adertising are not successful with the ads.

From CNN:
Creating an effective infomercial is hard work--about one in 60 turns a profit.