At first I felt the same as you. Then the more I thought about it, the more sense it made for Serge to launch the new product for the fleets now. The fleets are the ones that are hurting the most from the gas prices, and they're the ones that have the most to gain from DynoValve and the new retrofit kit. Which means it's an easier sale. The release of the new product is also inline with their marketing goal for this year -- go after fleets.
DynoValve has been proven effective and Serge has directed his team to sign up installers and distributors. It will take some time for the consumer market to catch on as we have options for cutting down on gas usage... carpool, don't go out, don't take vacations, etc. The fleets have no choice, they have to be on the road. They must deliver. SaVi is going after the big fish -- makes perfect sense.
My only question is, which I didn't think to ask at the meeting, and that is... Does the new retrofit kit work or is it still just a concept at this point?
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