this is big for wdrp
About Us
Utility Marketing Concepts, Inc. provides member owned electrical cooperatives products designed to build stronger customer loyalty by offering highly quality, competitively priced, energy efficient products to their members. Our product line has been chosen specifically to help you generate more revenue and better manage energy demand. We understand the unique challenges faced by member owned cooperatives and have designed our products and services to easily respond to your local conditions.
History
Utility Marketing Concepts (UMC) began as a distributor to the rural electirc cooperatives in 1985. It was developed to meet the growing demands for Rural Electric Cooperatives to better control load. In some cases these co-ops were giving away water heaters, but also experiencing quality problems, recalls and the member complaints that come with poor quality products. UMC partnered with State Brand, a manufacturer well known for quality and dependability to fill the need for competitively priced, high quality water heaters.
Water Heaters Manufactured Exclusively for Rural Electric Cooperatives
In the early 90’s more and more requests were being made to create a new brand of water heaters specifically manufactured to meet the specific needs of Rural Electric Cooperatives. Together UMC and State Water Heaters developed the Freedom Brand water heater. This line of custom manufactured water heaters includes water heaters for every size family, dairy barns as well as solar and geothermal applications. Today UMC is the exclusive distributor of Freedom Brand Water Heaters as well as other high quality, dependable products specifically for Rural Electric Cooperatives .
More Member Satisfaction and Revenue for Rural Electric Cooperatives
Over the last two decades UMC has focused its attention on providing new revenue generating products to help improve member satisfaction. Today UMC offers hundreds of products and services especially designed to help Rural Electric Cooperatives remain competitive and healthy into the future