Replies to post #26431 on Advanced Micro Devices Inc (AMD)

[dougSF30]

For them to call it IA32E it must be somehow different than AMD64.

I don't think that's true. Besides, it is different--it has the PNI.

This name shows that the Itanium faction still has some influence.

Doug

[wbmw]

Constantine, Re: what do you think about the legal implications of this? I understand that both AMD and Intel have x86 cross-licensing agreements and AMD pays royalties to Intel but if Intel indeed chooses to use AMD64 can they really call it something else if it's identical to AMD64?

I'm positive that Intel's legal team has already thoroughly investigated the legal aspects.

[sgolds]

wmbz -

For them to call it IA32E it must be somehow different than AMD64.

I don't buy this theory. In fact, AMD may have insisted on keeping the AMD64 name to themselves. It does make a nice marketing pull for the unwashed - AMD64 sounds like a true 64-bit processor, IA32E does not.

It does show that Intel is having a tough time positioning CT and Itanium. If they were willing to put both products out there, let the best product win, they would have chosen a name such as IAx64 or IA64x.

Of course, anyone knowlegable will ignore the marketing labels. Although their managers may not...