JRoon, wonder if I could ask a question that I don't believe I have seen addressed here before. If it has, I missed it and apologize for bringing it up.
The new formulation would require less material - that is something we can easily state. But has there been any information or thought as to whether the new formulation would cost more? From my experience in the nutrition and supplement industry when companies introduce nutrients encased in phospholipids for better absorption they typically cost significantly more.
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