"INDEXR is the permission-based, clean-hands channel of the future. INDEXR’s licensable search engine and related advertising technologies are visitor and privacy-centric. With INDEXR, website visitors, subscribers, buyers, and donors control their unique digital identity, enhancing a Licensee’s standing and engagement with them.
Moreover, because INDEXR does not engage in ad placement shell games, Licensees and Advertisers are assured of getting what they paid for. In addition, their traffic metrics are accurate and reliable.
We think the first generation of the web and web search that was built on a principle, where the broadest but most relevant and useful search, regardless of pumped-up “sponsored” results, mattered first and foremost which is the system we would like to return to.
Decades later, there is now ample evidence that web Users have had enough of abusive marketing and advertising tactics.
Advertising for Better Results
INDEXR is the alternative. INDEXR is not “an advertising platform that does search” but a search platform that proposes a fair, non-invasive exchange between web users and a limited number of principled, high-quality advertisers who understand the value of a web audience that has granted their valuable permission."