The time for tax loss harvesting has passed so there is one less reason for any selling. We know that the company is killing most of the industry when it comes to financial performance, so again no reason to sell. I believe much of the selling over the last few trading days was a knee jerk reaction to the potential business interruption from the Marshall Fire in Boulder Co. This is understandable but it seems to me that they jumped the gun a little as there only looks to be one potentially affected location, I expect the company will update us soon on any impact. Also, any impact it had will not show until Q1 numbers which will be offset by the recent Smoking Gun acquisitions and higher Gross Margins driven by the SoCo growers; management predicted Q1 would show SoCo's impact, so from a numbers standpoint there is really no reason to sell.
From a charting standpoint we are in a historical support range https://schrts.co/fEXKsmUy. Time will tell but I doubt there is enough selling volume left to break through it. I am looking for a bounce to around $2.00 this week with $2.25 possible on any positive news.
The sector itself has been the ball and chain holding SHWZ back but it is just a matter of time until the sector recovers as well.