Only thing that matters is do they make a profit. If not more losses and dilution. Like this year. New product hopefully will work. Wine was never going to sell enough. Did not even get back to 2017 first year levels. Did not sell well and thus reorders lower losing customers. We will see but so far nothing they have done even close to making them profitable. Dilution means short term has to go down. Then only if they make a profit can dilution stop.
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