You didn't really expect MO to announce something with Lexy in their CC?
I did not.
My response/reaction is mainly to Chris' response to Shawking.
I'm gradually "cooling off" now though, and can begin to (re)appreciate that sometimes companies like Lexaria have to take things on the chin and be flexible when dealing with the bigger players - i.e., give the inch to gain the yard - instead of proclaiming "a deal's a deal" and moving on.