News Focus
News Focus
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solidgold

12/08/06 3:45 PM

#14207 RE: lem114933 #14204

Lem, it was my 1st e-mail to Jonathan today:
Hello Jonathan,

From your e-mail to me on Dec. 4:
Press packs being sent as we speak to:

BBC
Central (ITV)
Mirror
Mail
Reuters
BBC Radio
Express
Express and Star
Telegraph
Times
Guardian

Interviews already booked for tomorrow.

From your e-mail to me on Dec. 6:
The media are beginning to kick in. Some surprises for later this week.

No promised media coverage by now and no surprise.
Please explain.
Regards,
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Clancy

12/08/06 3:49 PM

#14210 RE: lem114933 #14204

Hopefully, JB and IOR followed up their press kits with calls to the various editors at these publications:( investment, health,etc.) But my sense is these media outlets are too big and the Medify story is... well... to small and not of general interest.

JB and Ian need to roll up their sleeves and develop a grassroots push. That's how RIM started. The principals spent years going around town talking with anybody and everybody with money.

Get the small money first... the big stuff will come along.