I thought it was one of his best performances and I particularly liked the part when he says” Because it works”. It was short, truthful and attention grabbing and it showed a lighter side to him that appeared to be well received by those interviewing him. I also liked that he didn’t bad mouth all DS products (because people love there DS) but then singled out O3’s and explained how they “don’t work” and have been proven not to work. Very well played. IMO