Competition is years behind developing perfect hemp strain as they have with optimal CBD : THC ratio and other terpenes. But I agree that at this stage of development they have to continue to be aggressive or others will outpace them. They have to get better CEO, uplist, and pull that $500mln capital and do something really big and smart with this cash.
You say:"Having 70 million in sales owning 20% of the market doesn’t mean they stay first in line."
You know damn well they just increased their market share up from what was previously 14%. You are now worried about them losing market share? Oh, and from Branding of all things, lol?
"As we see it, within the hemp-derived CBD market, Charlotte’s Web has the best branding..."