I like Turkish White Anchovies with a cheese platter, fruit and a flight of wine, but not on my pie.
However, I have no clue what this company is trying to do. Especially with that statement they made. They could be clearer, but opted to go public stoned.
Years ago I worked at a pizza joint. Delivery drivers would cut pizzas in such a way where they would remove a slice and "reform" the pizza so that it would look like it was not missing that slice.