Many of the insiders have considerable wealth and can buy shares on the open market to show solidarity with despondent share holders and exhibit their confidence in the future of LWLG. A well crafted 10(b)(5) plan permits trading of stock without fear of insider trading issues. The fact that they dont put greater personal wealth on the line tells me that they are not all that confident in LWLG. There is quite simply no other way I can interpret the scenario.