Do you routinely say things you don't deliver on? I don't . The promise of the audited books was huge. The intimation that an app would be released more than a month ago is huge...the collapse of the share price is the voice of the market...the items you list did not matter much to the market did they?
The market is "complaining" as the share price is tanking because ED LIED about buying shares on Scottrade (DTC eligible), failed to delivered Audited Financials by the 15th of August and release of APPs. What about BidSyc for Government contracts for the state of California (can you get such contract if you are not registered in that state)??? The market doesn't care about new offices or new employees, just only the pumpers.