'lesnshawn' It was like old school met X-net. It appeared their was a 'Golden' opportunity! I 'highly' doubt that Hip had any creative input. To me, at least, it seemed that some disconnected 'Gillette' exec MISCUED on the associated 'Fusion' campaign. Justifies the comments made in earlier DD that a whole lotta' folks are going to 'miss the bus' if they 'don't get it'. Like PP says 'Free Stuff' was the key. It was relevant when taped, but more so when it was aired SC.