You think Facebook and Whatsap I'll think VKML. wash rinse repeat - they've done this same exact thing before!
There is no money, assets, income, etc in this company. The same can't be said about the companies you're trying to compare VKML to.
However, you CAN compare it to past things VKML has done, which is pump, release news, reverse split, not follow through on news, SP drops, then release a whole new lot of shares...