How come those idiots down in Sunnyvale can't seem to get a quad core demo ahead of Intel?
They've demoed privately for months already. They've announced they'll be giving a public demo along with Socket F. Which do you think is more important? Demos for OEMs or PR stunts?
AMD simply isn't as desperate as Intel. They can roll out QC from the moment Socket F launches, if they choose. Intel is stuck with their 2 x DC "quad core" hack job, putting on another benchmark-free blackbox "demo" for the press.
And, generally speaking, Intel is always making a big PR fuss over every little step they accomplish... "We've designed a 45nm SRAM!" "We've started building one!" "We've finished it!" "We took a picture of one!" etc., etc.