Zion Oil & Gas Inc (ZNOG)

[sunspotter]

"Yep, what's that term Sunspotter uses?"

Affinity fraud. It's a term that fits Zion to a T:

"Affinity fraud includes investment frauds that prey upon members of identifiable groups, such as religious or ethnic communities, language minorities, the elderly, or professional groups. The fraudsters who promote affinity scams frequently are – or pretend to be – members of the group. They often enlist respected community or religious leaders from within the group to spread the word about the scheme, by convincing those people that a fraudulent investment is legitimate and worthwhile. Many times, those leaders become unwitting victims of the fraudster's ruse."

http://en.wikipedia.org/wiki/Affinity_fraud