I think I can answer that question for you....
The biggest problem this company has is the fact that they are a legitimate company trading in the OTC market. I'm sure everyone would agree that this is a rarity!
Unfortunately for them, they get grouped into the other 98% "pie in the sky" OTC companies that promise you the world and deliver next to nothing.
Haven't we all been there?
Just a few short years ago, an real OTC company had many avenues in bringing awareness and attention to their company mainly through the sponsorship of a broker/dealer. They could also market the company to Wall Street, brokers and the financial community. However, that is no longer the case.
Between the SEC, FINRA and the clearing corporations, collectively, they have made it IMPOSSIBLE for brokererage firms and brokers to establish relationships with and/or make buy recommendations to their clients on any OTC company.
If LTNC had just a liitle more meat on their bones and could make application for a NASDAQ listing then getting picked up by a middle tier investment banking firm would not be an issue. That would open the door to retail clientle as well as institutional investors and aggressive growth fund managers. That would make the company much more visible to us individual investors. However, as a OTC BB company, this is not an option.
So the question is... How does this little known company, who has shown incredible growth in a pathetic economy, attract attention to itself?
I think everyone should take a look at how many times they came out with GREAT NEWS last year only to have a ZERO volume trading days in order to realize that they had to do something!
Thus... this marketing campaign.
I agree with every naysayer that almost every time you see this type of awareness campaign, there is a negative (yet justified) stigma attached. But just like LTNC is a rarity for being a real and legitmate OTC BB company, so are their reasons for attracting attention to their company through basically is their only option while trading in the OTC market.
I'm sure if they could do it all over again, they probably would have waited until the were large enough to immediately qualify for NASDAQ. But the people that run Labor SMART are not "stock guys" there are legitimate hard working businessmen who thought they were doing the right thing by taking their company public.
Also, food for thought, Ryan Schadel worked his way up through the corporate ladder at Labor Ready (now True Blue, Inc. NYSE: TBI)That is a company that went public in 1991 as a penny stock then went NASDAQ and eventually to the NYSE.
Although that may have been the way to go in the 90's I'm not so sure he knew what its like to be a public company in the OTC Market today.
Regardless, I feel that this has created a very unusual opportunity for us to be involved in a real company before they make that leap on to a larger exchange.
JMHO
JMHO
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