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Re: stockguy1000 post# 31450

Sunday, 05/15/2011 12:26:44 PM

Sunday, May 15, 2011 12:26:44 PM

Post# of 54410
To expand on a point - I'd really like to see Virtra become more transparent. Reporting their backlog the way they used to will help give a better sense of how much revenues have already been booked from current orders and (more importantly) how much is still to come.

Bob is an engineer and is always concerned about stating something inappropriately material. Understandable, but he's got WAY more room in which to operate without running afoul of securities laws. He would do well to read 10Ks and Qs from other companies as well as their conference call transcripts so that he can get more comfortable with how to give better guidance on what's to come. (Or more specifically, someone else who either already understands this or who is willing to do this work should brief and guide him). And while I'm not a fan of earnings guidance, I'd like to hear them talk more about their schedule, their pipeline, their turnaround times, their operating efficiencies, their expected growth rates etc. I was very happy to hear Don state on the call that he expects to at least double revs this year.
I get it that some things are not "material" from an investing standpoint, but need to be kept confidential from a competitors standpoint.

This has got to be one aspect of a better investor strategy. The price won't rise without significant new investor eyeballs. As they get their audited numbers together, they need to actively push to get the Virtra story out there to a wider investing audience. It's great that Gander Mountain and ITEC etc give people an awareness of Virtra as a company, but it's a very small percentage of the general public that invest in stocks directly. Most people think of "investing" as what their 401ks are doing and are generally passive investors. The number of people who will come back from Gander Mountain and research Vitra will be very very small. The number who invest anything significant (especially until they're audited) will be even smaller.

So I'm happy to see things continue to roll on, but I don't expect a significant price breakout until we see a more active investor relations campaign. (Again - contingent on audited numbers, progress on the exchange front etc).

-Pat


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