I remember reading, somewhere, a theory of our first learned experiences after birth.
We associate our sences, as they develope, to emotions.
Emotional perception would be our first contact with a new world.
Then we form a lodgical understanding based on individual emotions; love, security, and compaire them to external stimulus; touch, vision.
All growing more complex as we interact with our suroundings.
Survival and money are a primitive part of the brain shared with our less than human ancestery.
Of course, Goldman Sachs is a vampire squid, LOL