Monday, February 07, 2011 12:04:32 PM
This is only for one store right now (plus the one in Wisconsin in April). By my guess, it's about $800,000 in revenue at each store. But if they go to all of the stores, yes it may be 100 million. I don't imagine that will be anytime real soon, though. I see this as potentially a pilot project, putting these in two or three stores to see how well they do before expanding to the rest. They have to make sure they get repeat customers, so my guess is it will be several months before it may expand to other stores.
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