Looking for Shelly's post about those metrics...
I definitely hear you in the humor around the fact that most of the verbose set of us questioning the rate hike here aren't even annual subscribers, actually. It's def funny. But, I'm always interested in these decisions from a business perspective. Seems like a less rigid feeling approach for the next change like this might be to send a professionally worded email to break people into the idea of paying more by listing the reasons and value that still exists and matches the new higher (annual) price. Then, follow through with a last chance opportunity to lock in a rate. Then, change it on the set date.
Whatever, though, as clearly, I'm not effected.