Oficially speaking, they haven't even explained the name change or the change in the O/S.
Reg FD requires an 8K to disclose a material event such as this. You could argue that the web site is a public disclosure vehicle, but an 8k is a free filing. You would more likely add contempt. I already have a CIK number if the boss needs some help.
My business email is kruse-investor-relations@live.com
Anybody can create a website. It doesn't make it official business communication, and it does lend to insider trading allegations. I am more worried that it is a fraud, than an insider loophole. Why would any "law abiding citizen" scoff Reg FD?