They will always believe success is just around the bend - not wanting to accept that if anything is around the bend its a speeding truck coming the other way towards a head on collision.
Im sure they will either get some cheaply produced Chinese samples to send to shareholders who contact them (probably 5,6 or maybe even 10!) or they will repackage old stock returned by Wal-Mart and K-Mart thats been collecting dust for the last few years in some warehouse resembling that last scene in Raider of the Lost Ark.