One company is about to birth an all American beer, and has had over a half dozen positive PRs in a row, with more to follow.
The other is trying to sue a lot of it's drinks providers. And most likely won't get squat.
Just because someone sues someone, doesn't make them right. DKAM doesn't look like they are gonna give this smalltime company the time of day with a PR. Why give a crooked company extra press?
Liqr is just trying to save thier business and get some extra PR off the coat tails of a soon to be well known company.
They are probably shooting themselves for not being in on the kid rock deal