Pedro....I was maintaining professionalism. In the business world, sometimes negotiating becomes tiresome. Answering the same question again and again is most definitely tiresome. Now, for you to determine suddenly that this discussion has no place for opinion is ridiculous. This whole discussion is BASED on opinions. However the reality is that CMKX has their name on the car. This in the business world IS known as advertising. This comes with a cost. Where do YOU think CMKX is getting the cash to pay it?