Eternal Image Inc (fka ETNLQ)

[mcanes]

Back in 1989 my middle child passed away at one week. He was born 4 weeks premature and his lungs were not fully developed to where he could breath on his own. He was on a respirator and he fought for exactly one week to the hour before he passed away.

I remember having to buy a small 24-36" casket to bury him in. Believe me, this is something no parent should ever have to go through.

He is buried in a section of the cemetary called "Kiddy Land".
In the past when I have taken my kids to the cemetary we have brought stuffed animals, ballons, and little toys for him. You look around and other parents have done the same.

So I've walked down that road and I can tell you that if there would of been caskets designed for kids precious moments, etc....), you can bet your sweet A$$ that I would of bought one for him. When something like that happens, the additional cost of something like these speacial caskets and urns doesn't even enter your mind. I can honestly tell you this even if I didn't own one share of stock in EI !

So yes, I agree that a big market for this company is in precious moments or the likes which is geared for children !
I also think NCAA is big if they could ever pull that off. I have e-mailed the company with that thought, wasn't sure if anyone else had.