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Re: bas2020 post# 789086

Saturday, 09/20/2025 11:24:13 AM

Saturday, September 20, 2025 11:24:13 AM

Post# of 822672

If a franchise model is implemented, which most likely will, then the franchisees are those that produce DCVax. With its decentralized mfg model, with the Eden device, that can include 1000s of hospitals and clinics worldwide.


The "Franchise Model" for marketing DC-L is a constuct of tis message board and bakes little sence.

The statement by LP that triggered the talk was at the 2023 ASM (held June 24).

Our goal is to build a franchise in dendritic cell technologies. We want to build a leading, and preferably THE leading franchise in this area.


In this context, the word franchise refers to a core product one can build around, Merck popularized the phrase for biotechs when it referred to Keytruda as their "franchise".

Contracting a company to perform sales and marketing is possible, but that is not a franchise model.
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