Agree it doesn't feel fair at all that it's creators should do what you described. His Gods should have done a better job from the get-go. And i do get the attraction humans might feel for it. After all, isn't loving Moxie like loving any other comforting object. It's hard though. And cold.
It was Plato who said, “He, O men, is the wisest, who like Socrates, knows that his wisdom is in truth worth nothing”