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Re: DewDiligence post# 3103

Thursday, 12/22/2022 4:34:06 PM

Thursday, December 22, 2022 4:34:06 PM

Post# of 9090
Hi Dew,
As additional aesthetic practices add Daxxify to their Toxin menu, the marketing driven aesthetic practices will buy local TV time and bring awareness to Daxi. Thier goal is to drive practice business, but this type of TV time does create market awareness with the patient who is watching TV at that time. A billboard with Daxiffy is much more efficient and does drive business. I spoke to a middle size injectable practice about a month ago, and they had never heard of Daxi...OMG...Revance has made a very small footprint and any additional marketing will only help sales.
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