Actually the "Falling Knife Rule" refers to companies that have "No" revenue, who's pps have been pumped up way beyond their value. ALPP - However - Is a real company with "Millions " in revenue - who's pps have dropped way below it's true value ! I realize it's a bit complicated but, Those are the facts and are indisputable ! Basic 'DD' - 101 - ALPP = $-$-$