Nor should you. Been in this dump of a stock for years and Viola has done nothing but pay himself and tank the PPS due to inconsistent communications, late or non-existent actions on promises, and sketchy practices to pump his stock.
Predicating potential value on this stock if it magically jumps 100x to .01 is silly. If Viola wanted to actually grow his company, and not try to trick investors into regular paydays, he would stop dicking around with the R/S and let the actual value of Payless grow the PPS. Like Tut said, the value is actually there. The PPS didn't move this week because noone trusts Viola, and he has yet to give anyone a reason to change that. Of course I hope that Viola gets his head out of his butt and realizes he doesn't need to play games anymore as he somehow found value in Payless, but I imagine all he will see are dollar signs by dumping post R/S. And he hasn't given me a reason to think otherwise.