![](https://investorshub.advfn.com/uicon/276021.png?cb=1471598439)
Friday, October 20, 2017 5:44:30 AM
http://dtn.fm/IWHb3
Facebook Inc., which is trying to make inroads with younger users, has bought TBH, an anonymous polling app that has become an overnight sensation among teens.
Launched less than three months ago, TBH has rapidly gained traction among U.S. teens, a group that analysts say is abandoning Facebook's core social network for services like Snap Inc.'s Snapchat and Facebook-owned Instagram.
A Facebook spokeswoman said TBH, which stands for "To Be Honest," will continue as a standalone app under Facebook. The app's creators will become Facebook employees and continue to oversee the app's expansion. The spokeswoman declined to disclose the price.
The TBH deal is another example of Facebook's willingness to acquire or mimic rival services that pose a threat to its dominance. The social-media company keeps a close eye on potential threats through an internal "early bird" warning system, The Wall Street Journal previously reported.
The app, created by the app development company Midnight Labs, launched on Aug. 3 in the state of Georgia. It quickly rose to the top of the iOS App Store, even though it still hasn't rolled out to all 50 U.S. states.
More than five million people have downloaded TBH and sent more than a billion messages, the app's developers said Monday in a blog post announcing the Facebook deal.
TBH describes itself as "an app for giving anonymous feedback to friends." Unlike other anonymous apps, TBH says the feedback offered to users is strictly positive.
The app asks users for access to their contacts. TBH also requests details such as users' full names, gender, whether they are in high school or college and their grade or year in school. If a user's friends are using TBH, the polling process can begin -- with the promise that responses are anonymous.
The app goes on to pose a series of prompts, paired with emoji, and the user gets to choose which friend best fits the prompt. Examples include, "Always has their phone ready to catch that important snap," "Always wanted to be friends with them," "Wouldn't mind snuggling up with them during a movie" and simply "Your favorite," with a hands-raised emoji.
Recent META News
- Meta to Announce Second Quarter 2024 Results • PR Newswire (US) • 07/01/2024 08:05:00 PM
- Nike Stock Drops 14% in Pre-Market; Nokia Acquires Infinera for $2.3 Billion, and More News • IH Market News • 06/28/2024 10:50:25 AM
- Dow Dips, Nasdaq Gains, Oil Prices Rise • IH Market News • 06/26/2024 11:00:03 AM
- SolarEdge Stock Falls 13%, Wegovy Approved in China, Grail Nasdaq Debut, Apple Rejects Meta Chatbot • IH Market News • 06/25/2024 10:36:11 AM
- Bitcoin Drops to $60,000, Mt. Gox to Reimburse Creditors in July, Riot Platforms Board Restructures • IH Market News • 06/24/2024 07:09:18 PM
- UPS Divests Coyote Logistics in $1.025 Billion Deal with RXO, Under Armour Agrees to $434 million Settlement, and More News • IH Market News • 06/24/2024 11:00:20 AM
- Trump Media Resells Stocks and Warrants; KB Home Exceeds Q2 Expectations, and More News • IH Market News • 06/20/2024 10:55:11 AM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 06/18/2024 08:42:26 PM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 06/18/2024 08:03:05 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 06/17/2024 10:15:11 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 06/17/2024 10:13:54 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 06/17/2024 10:12:21 PM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 06/17/2024 09:05:21 PM
- Goldman Sachs Raises S&P 500 Forecast for 2024; Disney Secures Deadpool & Wolverine in Chinese Cinemas, and More • IH Market News • 06/17/2024 10:49:12 AM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 06/14/2024 08:50:56 PM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 06/13/2024 10:33:20 PM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 06/13/2024 08:56:04 PM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 06/13/2024 08:40:23 PM
- Tesla Surges 5% in Pre-Market; Virgin Galactic Drops 9% Following Reverse Stock Split, and More News • IH Market News • 06/13/2024 11:24:25 AM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 06/13/2024 01:49:15 AM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 06/13/2024 01:47:48 AM
- Form 4 - Statement of changes in beneficial ownership of securities • Edgar (US Regulatory) • 06/13/2024 01:46:31 AM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 06/12/2024 09:00:03 PM
- Paramount Ends Skydance Talks, Oracle Shares Surge 8.7% on New Partnerships, and More News • IH Market News • 06/12/2024 11:19:10 AM
- Form 144 - Report of proposed sale of securities • Edgar (US Regulatory) • 06/11/2024 08:55:02 PM
FEATURED BNCM and DELEX Healthcare Group Announce Strategic Merger to Drive Expansion and Growth • Jul 2, 2024 7:19 AM
EWRC's 21 Moves Gaming Studios Moves to SONY Pictures Studios and Green Lights Development of a Third Upcoming Game • EWRC • Jul 2, 2024 8:00 AM
NUBURU Announces Upcoming TV Interview Featuring CEO Brian Knaley on Fox Business, Bloomberg TV, and Newsmax TV as Sponsored Programming • BURU • Jul 1, 2024 1:57 PM
Mass Megawatts Announces $220,500 Debt Cancellation Agreement to Improve Financing and Sales of a New Product to be Announced on July 11 • MMMW • Jun 28, 2024 7:30 AM
VAYK Exited Caribbean Investments for $320,000 Profit • VAYK • Jun 27, 2024 9:00 AM
North Bay Resources Announces Successful Flotation Cell Test at Bishop Gold Mill, Inyo County, California • NBRI • Jun 27, 2024 9:00 AM