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Coffee Statistics

Specialty coffee sales are increasing by 20% per year and account for nearly 8% of the 18 billion dollar U.S. coffee market.


Coffee statistics show that among coffee drinkers the average consumption in the United States is 3.1 cups of coffee per day.



Coffee Statistics: 50% of the population, equivalent to 150 million Americans, drink espresso, cappuccino, latte, or iced/cold coffees.

Coffee Shop Facts: Independent coffee shops equal $12 billion in annual sales.


At the present time there are approximately 24,000 Coffee Shops across the country.

Statistics show there will be approximately 50,000+ Coffee Shops within the years to follow.

The average Espresso Drive-thru Business sells approximately 200-300 Cups of Espresso and Coffee Based Drinks per day.



Coffee Consumption Statistics


The National Coffee Association and The Specialty Coffee Association of America conduct annual surveys regarding coffee consumption each year. The gathered data below can be extremely beneficial to anyone wishing to start a business or just have an insight on coffee consumption.
Coffee Consumption

Over 50% of Americans over 18 years of age drink coffee every day. This represents over 150 million daily drinkers. 30 million American adults drink specialty coffee beverages daily; which include a mocha, latte, espresso, café mocha, cappuccino, frozen/iced coffee beverages, etc.



Average Espresso Price

The average price for an espresso based drink is $3.45



Average Coffee Price

The average price for brewed coffee is $2.38.
Coffee Cup Consumption Per Day

Men drink as much coffee as women; each consuming an average of 1.6 cups per day. Women seem to be more concerned about the price than men. Among coffee drinkers, the average consumption in the United States is 3.2 cups of coffee per day.



Average Cup Size

The average coffee cup size is 9 ounces.

30% of the population drinks coffee occasionally.



Time of Day

65% of all coffee is consumed during breakfast hours, 30% between meals, and the remaining 5% with other meals.


Preferences

35% of coffee drinkers prefer black coffee

65% prefer to add sugar and/or cream



Motivations

Women indicated that drinking coffee is a good way to relax.

Men indicated that coffee helps them get the job done.


Miscellaneous

The United States imports in excess of $4 Billion worth of coffee per year.

Americans consume 400 million cups of coffee per day making the United States the leading consumer of coffee in the world.

On an average, 250 Cups of espresso and coffee drinks are sold per day at almost any espresso drive-thru business with a great visible location. (500 cups per day is extraordinary.)

Independent coffee shops manage to sell 31% of espresso-based drinks, while the rest is brewed coffee

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