LOL, who cares what anyone but a PR or Nick says about it, what a poster said matters nothing as to a deal they can't see. Multiple people have thought it was 'exclusive', and even criticism just came from someone who thought that, but it never was, nor did he ever say it was, nor have I. But they are among the first to be able to develop it, which is really smart. All this does is show it was a really good move.
Seriously, why are you asking me? Email Nick and ask him. Though I can make assumptions, and it looks like you partially already answered your own question...