You have some valid points, you don't need to be invested to have an opinion.
I agree that having products in national retailers is a big step forward, but if they aren't selling what is the point? Based on sales results, it doesn't seem like AAPT has a marketing plan. If they do, they must be on plan D or something like that. I can't imagine selling to inventory liquidators was part of the original plan.
The products might succeed but it doesn't seem like there is enough time. Looking at factors like no cash, inventory that is going to expire soon, and difficulty in selling PP shares makes it hard to see them producing more inventory and keeping the lights on.