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##### company info ~ source: otcmarkets.com
Link: http://www.otcmarkets.com/stock/OCTI/company-info Ticker: $OCTI OTC Market Place: OTC Pink No Information CIK code: 0000891462 Company name: OCTuS, Inc. Company website: http://www.octusenergy.com Incorporated In: NV, USA
##### last known share structure ~ source: otcmarkets.com
Market Value: $507,593 a/o Jul 19, 2013 Shares Outstanding: 45,729,072 a/o Nov 19, 2010 Float: 12,537,072 a/o Mar 15, 2010 Authorized Shares: 100,000,000 a/o Mar 15, 2010 Par Value: No Par Value
##### business description ~ source: otcmarkets.com
Octus, Inc. is a resource efficiency company that significantly reduces utility costs for commercial and institutional building owners. Octus achieves this through the development, installation, management and financing lighting, cooling and water efficiency systems, combined with efficiency financing (rebates, incentives, tax credits, debt and equity). Octus and its energy project division, Quantum Energy Solutions, have developed more than 1,500 efficiency retrofit projects for some of the co... read more: http://www.otcmarkets.com/stock/OCTI/company-info
Taken off Linked In Regional Marketing Manager, Clean Energy Sacramento Ygrene Energy Fund October 2011 – Present (1 year 8 months)Sacramento, California Area
Octus Energy Vice President, Marketing Octus Energy August 2010 – Present (2 years 10 months)Sacramento, California Area
OCTI is trying to commercialize a technology out of UC Davis called WicKool that collects the condensate (i.e., water drops) extracted from the cool air flows created by an air conditioner and uses that to pre-cool incoming air. Octus Energy's design also lets building managers get rid of a condensation ejection system. It's a passive system but can improve air conditioner efficiency by 3 percent to 5 percent. It's been tested at a Walmart and Target in the Sacramento, Calif. area. WicKool may license to other companies.
100M AS 45M OS 12.6M float (47% insider ownership) LOOK when this came out: * new address after 2013
The Market: initially market WicKool through retail chains. This initial path to market offers the following key advantages:
1. already have a close relationship with the major chains, offering immediate acceptance of the simple WicKool product. 2. The large chains can “roll out” large WicKool volumes quickly. A successful campaign with Walmart and Target will facilitate adoption by other retailers. 3. connection through the UC Davis Western Cooling Efficiency Center (WCEC) with the growing U.S. Retail Energy Alliance will expose WicKool to many more retail chains. 4. The retailers directly purchase their HVAC equipment through “national accounts” and will do the same with WicKool. Direct sales offer the most efficient and economical product delivery approach, eliminating middlemen to increase net revenues and lower net costs for the chains.
Competition: Other strategies are available for evaporating condensate at the condenser coil of a rooftop unit, but none can directly compete with WicKool because the others all require wiring and a motor in the installation.
The average WicKool unit can be produced for $36 and will be marketed in the direct sales scenario at $126 price. The multiplier of 3.5 on direct cost generates a substantial margin that will build value for investors and facilitate development of follow-on products. The plan assumes cumulative unit sales of 432,000 during the first 5 years; these sales represent less than 5% of the U.S. market. Projected sales exceed $50 million over the five year period. Achieving these targets will generate a 1200% return on investment by the end of the fifth year.
Marketing: There are more than 120 U.S. retail chains eligible for the WicKool product. Wal-Mart alone owns nearly 100,000 rooftop-cooling units on their U.S. facilities. The WCEC estimates that overall, the U.S. chains own more than 800,000 rooftop units. This market sector could accommodate the first four years of GTI business and generate more than $100 million in sales if saturated. Retail saturation is unlikely, but after its initial concentration on direct sales to the retail sector, GTI will pursue other attractive WicKool distribution channels including: 1. Commercial HVAC firms that service rooftop cooling units and can install WicKool almost as quickly as they change filters. 2. HVAC distributors interested in providing cost-effective energy-efficiency products to prior and new customers. 3. Energy service companies (“ESCOs”) that offer broad energy-efficiency services to owners of existing buildings.
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